Nite Ize began in 1989 with one entrepreneurial spirit, an innovative product idea, a small Colorado cabin, and enough passion to lay the foundation of who we are today. CEO and Founder Rick Case continues to helm the Nite Ize ship, instilling his energy, inventor-driven creativity, and attention to detail into every aspect of our company. Over the past 30 years, Nite Ize has grown from a cabin-based startup to distributing 500+ products worldwide. We pride ourselves in being fun and functional, trusted and innovative, and obsessively dedicated to making products that are not only guaranteed for life, but guaranteed to improve your life. Our success is rooted in integrity and in keeping our promises to each other and to our customers.